Tuuci Redefines Outdoor Living With Innovative Design Solutions

Lifestyle

A life lived by the sea has shaped Tuuci for over 25 years, inspiring a commitment to protecting natural water resources and ecosystems. Born from a vision to create the world’s most durable patio umbrellas, Tuuci has since evolved into a leader in outdoor design, offering hammocks, cabanas, lounges, shade sculptures, and accessories. Tuuci’s designs, guided by decades of rigorous field testing, combine modularity and serviceability to deliver enduring performance while minimizing environmental impact and elevating outdoor aesthetics.

In an exclusive interview with Interior Design Magazine, Tuuci shares insights into how the brand redefines indoor-outdoor living through innovations like Ambia LED lighting, integrated radiant heating, and the versatile Design Studio visualizer. They also discuss Tuuci’s commitment to creating multifunctional outdoor spaces that support diverse needs—from work and wellness to relaxation—alongside the brand’s dedication to sustainable, durable designs that withstand harsh environments and provide enduring value.

Interior Design: Indoor-outdoor living is growing across hospitality, commercial, and residential spaces. How do Tuuci products enhance the comfort and functionality of outdoor areas year-round?

Tuuci: At Tuuci, we design our products with year-round comfort and accessibility in mind. It starts with using the best materials to make sure everything holds up to the elements, no matter the season. But it’s not just about durability—we add features like our Ambia LED lighting and built-in radiant heating so people can enjoy their outdoor spaces any time, day or night. The way we see it, indoor-outdoor living should feel seamless, like your outdoor space is just a natural extension of the indoors. That’s always been our goal with Tuuci designs: to create outdoor spaces that are just as comfortable and inviting as any indoor room.

ID: With the rise of multifamily developments, how does Tuuci support the creation of diverse, outdoor spaces that cater to residents’ varied needs, such as workspaces, relaxation areas, and wellness zones?

T: While multifamily living used to appeal most to young people just entering the job market, that group now accounts for just 16% of unit seekers. The greatest opportunities are with residents in the 30-44 age group, followed by people in the 45-64 range. That means multifamily living is also multigenerational, and properties that provide a variety of spaces that support young children, teenage hangouts, workspaces, and adult recreation will be highly sought after. The simple outdoor patio has been replaced by multi-use, multi-layered experiences for tenants and their visitors, bringing nearly every type of indoor living space to the outdoors. Tuuci’s broad range of shade products, cabanas, furnishings, and accessories help designers create zoned spaces for each activity, from large communal areas to more private spaces.

ID: How do products such as the Ocean Master MEGA MAX or the MAX Solanox Cabana, help define large outdoor spaces while maintaining an inviting atmosphere?

T: These products were designed to enhance large outdoor spaces by providing expansive shade and shelter without compromising the area’s aesthetics. Their substantial sizes allow for the creation of comfortable, functional zones that blend seamlessly into the environment, preserving sightlines and views. By offering protection from the elements, these structures enable year-round use of outdoor areas, which increases their utility and value for both users and investors. With a diverse selection of styles, shapes, and sizes, our products can be tailored to meet the unique design goals of any outdoor space.

ID: Your Design Studio visualizer allows clients to see their vision come to life in real-time. Can you explain how this tool works and how it helps designers and brands create customized outdoor solutions tailored to their specific aesthetic?

T: The Tuuci Design Studio visualizer makes it easy for designers and clients to bring their design visions to life in real-time. It gives them instant access to our full product portfolio, where they can select and adjust features until everything feels just right. It’s a great way for clients to explore bespoke options with no risk. Designers love the tool because it provides immediate renderings, saving time and helping them refine ideas and collaborate more effectively with their clients. It’s all about making the process simpler and more creative.

ID: What is Tuuci’s relationship with sustainable design? How does Tuuci ensure that its products are not only visually striking but also built to perform and endure in various environments?

T: Sustainability starts with designing products that last. We focus on using durable, non-disposable materials that won’t end up in a landfill after the first season. Our highly durable components not only provide a great return on investment but also help reduce waste. From the beginning, Tuuci has been rooted in marine-grade quality, meaning every material and component is built to withstand the harshest conditions and serve our customers for years—even decades. Plus, our designs are fully serviceable, so if a part ever needs attention, we can repair or replace it—helping extend the life of our products and minimizing environmental impact.

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